Brick & Mortar: The Best LEGO Stores in NYC
Can you feel the excitement? LEGOLAND New York Resort in nearby Goshen, New York, is slated to open this summer! (July 4, 2020, to be exact.) While you wait, its important to know where you can buy LEGOs in New York City to keep the brick-crazed kids occupied. Weve rounded up the best stores for LEGOs in the city, including the brands own stores in Rockefeller Center and the Flatiron District, as well as smaller, local shops and museums that keep a diverse range of LEGO sets in stock. Read on to find out where to get a brick fix!

LEGO Store: Flatiron District
Like its sister store uptown, the LEGO store in the Flatiron District pays homage to its neighborhood with incredible LEGO mosaics on the walls and larger-than-life LEGO sculptures. (Think the history of the area in LEGO, plus Lady Libertys arm and torch, a nod to when the statue was on display in nearby Madison Square Park.) Theres a Pick & Build here as well, a large selection of kits to buy, and a spot to make your own LEGO figures, too. Plus: building stations at kid-level for some freestyle creation on site. Bonus: theres a LEGO lounge here, with comfortable seating and photo charging stations, because you may be there for a while(P.S. dont miss the contemporary NYC mosaics in the windows.) Read our write-up of the stores opening here!
The LEGO Store Flatiron District
200 5th Ave. between 23rd and 24th St.
Flatiron
212-245-5973
Online: lego.com/en-us/stores/us/flatiron

LEGO Store: Rockefeller Center
Of course, you can go straight to the source for LEGOs in NYC: stores run by the brand itself. Rockefeller Center is home to the citys first LEGO store, and they pack a lot into a relatively small footprint here. Highlights include a floor-to-ceiling Pick & Build wall providing every color and size brick you need and a station where you can assemble your own LEGO person with infinite possibilities. The LEGO art and sculptures here are worth the trip alone, in addition to a giant green dragon snaking through the bi-level store, youll find a mini Rockefeller Center in LEGO, complete with rink, as well as large scale mosaics and other iconic Rock Center art made entirely of the toy bricks. Of course, there are lots of sets for sale, from a vast array of collections such as Harry Potter, Star Wars, LEGO Friends, Ninjago, etc. Just in time for the holiday season, LEGO stores are featuring exclusive sets, such as the newest Disney Frozen 2 sets as well hard to find Harry Potter and Star Wars themed sets. The best part? LEGO stores are offering various free gifts with purchase and extra perks for VIP members. Did someone say free mini Batmobile?
LEGO Store Rockefeller Center
620 Fifth Ave.
Midtown
212-245-5973
Online: lego.com/en-us/stores/us/rockefeller-center

LEGOLAND Discovery Center Westchester
If its an all-out LEGO experience youre little one is looking for, look no further than the LEGOLAND Discovery Center in Yonkers, New York. About a 30-minute drive from the city, LEGOLAND features two rides, ten LEGO build-and-play zones, and a 4-D cinema. No day is complete at the park without a stop at the LEGO store located right inside. There youll find everything from LEGO City to Nexo Knightsand NINJAGO plus exclusive sets. Keep an eye out for specials and promotions; currently running is a great promotion where customers who spend a certain amount receive one free annual pass.
LEGOLAND Discovery Center Westchester
39 Fitzgerald St.
Yonkers
Online: westchester.legolanddiscoverycenter.com

FAO Schwarz NYC
New York Citys famous toy store FAO Schwarz returned last year with great fanfare, and this 20,000-square-foot flagship in Rockefeller Center continues its tradition of delighting kids of all ages. The 150-year-old institution is considered the candy land of toy stores and its selection of LEGOs is impressive. Marvel LEGO, LEGO Friends and LEGO Disney are the top sellers here. So if youre looking for that perfect Disney Princess or Mickey Mouse LEGO, plus a chance to step on the legendary dance-on piano, you know where to go. Read our writeup of the grand re-opening here!
FAO Schwarz NYC
30 Rockefeller Plaza
Midtown
1-800-326-8636
Online: faoschwarz.com

Barnes & Noble
Its no secret that Barnes & Noble sells a lot more than books, but take note: some are great spots to buy LEGOs as well. Check out the big Barnes & Nobles locations at Union Square and on the Upper East Side; both stores stock sets for big and little kids, from the always fun LEGO Movie 2 to the ever-popular Jurassic World world sets. Plus: the hard to find Juniors sets (the ones that come in the cool briefcase!) for kids aged four to seven. Barnes & Noble also has its very own LEGO stationery sections where LEGO-obsessed children can find LEGO pencils, notebooks and stickers!
Barnes & Noble
150 East 86th St.
Upper East Side
212-369-2180
Online: stores.barnesandnoble.com
Barnes & Noble
33 East 17th St.
Union Square
212-253-0810
Online: stores.barnesandnoble.com

American Museum of Natural History Store
If your LEGO builder is downright obsessed with all things space and dinosaurs, the American Museum of Natural History store is your go to place. The museums LEGO selection is made up of Junior Jurassic World sets featuring different types of dinosaurs species, such as the favored T.Rex to the ultimate astronaut sets where your child can pretend to to head to Mars with their very own Lego Mars Research Shuttle. The best part of the store is that its right inside the museum, making it a perfect place for your kids LEGO fix and a great indoor day of fun!
American Museum of Natural History
200 Central Park West
Upper West Side
212-769-5100
Online: shop.amnh.org

Mary Arnold Toys
At NYCs oldest toy store, your main problem will be which LEGO to choose! Head to the back of the store, where youll find a LEGO-filled wall with sets for every age. If LEGO Friends is what youre after, Mary Arnold has got it. Theyve stocked up on tons of sets featuring the popular animation series Friends of Heartlake City including the very in demand Stephanies House. If your house is also known as Gotham City, then youll probably be looking for the latest superhero LEGOs. At Mary Arnold, youll find just about every LEGO superhero around and some DUPLO superheroes as well if youre looking for something for a young child. Shopping for Ninjago fans? Mary Arnold is well-stocked with all kinds of sets for your little ninja warrior including the ever-fun Ninjago Spinners.
Mary Arnold Toys
1178 Lexington Ave.
Upper East Side
212-744-8510
Online: maryarnoldtoys.com

Greenpoint Toy Center
At this Brooklyn toy store, theyre serious about keeping LEGOs in stock, as the bricks move at a fast clip here. Greenpoint Toy Center keeps customers happy by offering a wide variety of LEGOs. Inventory includes Star Wars and Minecraft LEGO sets to a huge range City LEGO. If your kid likes having the option of three different builds in one LEGO set, Greenpoint also sells a large selection of LEGO Creator sets including a plane, a boat and a car. The store is also currently well stocked with Frozen 2 LEGO sets if youve got a little Elsa at home who wants something special for the holidays.
Greenpoint Toy Center
738 Manhattan Ave.
Greenpoint
Online: greenpointtoys.com

West Side Kids
Your ultimate neighborhood store, West Side Kids has been carefully choosing toys for kids for over two decades. Theyve got a comprehensive selections of LEGOs including Harry Potter, Toy Store 2 and Ninjago sets. West Side Kids is particularly great when it comes to choosing toys specific to your childs age and that goes for its LEGO stock, as well. If youre not sure what to choose or this is your childs first LEGO, West Side Kids personnel will take the time to listen to learn about your kids likes and interests before recommending a set for them. For the expert builder, the store also carries sets for the ultimate LEGO aficionado ready to tackle a 10-hr project like the Harry Potter: Hogwarts Clock Tower.
West Side Kids
498 Amsterdam Ave.
Upper West Side
212-496-7282
Online: westsidekidsnyc.com

Fantastic Kids Toys
Like many of the great toy stores in NYC, Fantastic Kids Toys is another family owned store located on the Upper East Side. They have everything from LEGO Creator and Lego Friends as well as a comprehensive selection of LEGO superheroes with Spider-Man sets leading the pack. Does your little one love to collect LEGO characters contained inside a mystery bag? At Fantastic Toys they sell two types of the collectable LEGO Minifigure Series, both the traditional series and a special Lego Disney series. Which one will they get?
Fantastic Kids Toys
1503 3rd Ave., between 84th and 85th Street
Upper East Side
212-452-1048
Online: fantastickidstoys.com
Vanessa Shuster-Raizberg
feature photo: tuan t. via Yelp
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